What We Publish
Guides that answer a real question someone actually has, from small everyday problems to bigger decisions around money, travel, and time. If it’s something people search for and struggle to find a straight answer to, it belongs on PenguGuides.
How We Write
- Plain language, written the way a knowledgeable friend would explain something, not a corporate brochure.
- The core question gets answered early. Readers shouldn’t have to dig through paragraphs of setup to find what they came for.
- Every section serves a distinct purpose. If two sections answer the same question, one of them gets cut.
- Personal experience and specific detail are used where they genuinely add something, not dropped in for flavor.
Accuracy And Sourcing
- Stats, costs, and benchmarks are checked against real sources before a guide publishes. Nothing gets included because it sounds right.
- Guides get revisited and updated as facts, prices, or regulations change. A guide is treated as a living page, not a one-time post. Outdated guides get deleted.
- Anything involving earnings, investing, or professional fields is written as general information, with a clear note that it isn’t personalized financial, legal, or medical advice.
Structure And Readability
- Headings represent real questions or topics. No heading exists just to break up text.
- Long, dense sentences and passive voice are kept to a minimum so guides stay easy to skim and easy to read start to finish.
- Every guide points to a clear next step. Information without a next step isn’t the goal.
Editorial Independence
Recommendations reflect what we’d actually tell a friend. Once the site carries sponsored content, affiliate links, or paid placements, those relationships will be disclosed clearly on any page that includes them.
Writing For PenguGuides
We work with contributors who have firsthand experience with their topic.
What we expect from a contributor guide:
- Original writing, not recycled from another site or spun from an existing article
- Claims and figures that can be backed up with a real source
- The same structure and tone standards on this page, applied consistently
Contribution Process
- Pitch your Guide/PR/news topic via form
- Write a draft after approval using the contributor guidelines
- Go through one editorial review round
- Then watch your guide published on PenguGuides
See the contributor guidelines for how to submit a pitch.
Corrections
If something on the site is wrong or out of date, tell us through the contact page, and we’ll look into it.
